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Facebook Fundraising 101

March 25, 2020 - 3.00pm AWST / 5.30pm ACST / 6.00pm AEST

You might have seen someone raising money to celebrate their birthday. Or you’ve heard that other charities are doubling down on Facebook and raising some seriously impressive amounts. But how?

Facebook has released brand new fundraising tools here in Australia and this webinar will show you exactly what they are, how they work and how you can set them up to start raising money with minimal effort each month.

We will walk you through the process right from making sure you’re eligible, to setting up your account so donations can be seamlessly transferred to your account each month.

We will answer all of your pressing questions and concerns about the Facebook charitable giving features, get you set up quickly and show you how the tool can be used to increase your donations fast.

If your cause needs new donors, you are suffering from donor fatigue or you have an ageing donor base this course is not to be missed.

In this webinar you will learn:

  • Who is eligible for Facebook Fundraising
  • How to set it up
  • How PayPal Giving works and why you need it
  • Where to find your campaign results
  • Three types of fundraisers you can create
  • Show you examples of effective campaigns
  • What to do to increase your fundraising online

Facebook Fundraising will cover everything you need to get set up, explore the available features and set up your first campaign.

Whether you simply want to understand this tool to see if it’s right for you or you want it to be the major channel to grow your cause this year, this course will give you the answers you need.

In the USA Facebook fundraisers have raised more than $1 billion and few Australian causes have yet mastered how to use this tool to grow your donations.

This is your chance to get it set up and build your presence before the other big causes catch on!


Alecia Hancock

Alecia has a passion for helping cause-based organisations tell their story and increase their impact through social media.

Always keen to share her knowledge, Alecia has helped over 1200 cause organisations in the past year alone.

The Nitty Gritty



  • 3pm AWST
  • 5.30pm ACST
  • 6pm AEST
  • Price:
  • $ 0.00