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The social media platforms you should be using to attract your ideal audience

Different audiences use different social media platforms at different times of the day. Knowing your…

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Who are you talking to? The importance of knowing your target audience.

When organisations are asked who their target audience is, the most common response is “everyone.”…

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Snap-Catting

While lots of not-for-profits are getting into Social Media with Facebook, Twitter and Instagram, not…

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The Lives of Others

Just a few months ago, psychologists and self-confessed social media novices, Jess Slonim and Jarrod…

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Eight Steps to Create a Social Media Strategy

If I had a dollar for all the times a cause organisation has told me…

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The Worthy Cause Guide to Using Hashtags

Octothorpe, pound, sharp, hash, are all names that the # symbol have been known by…

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Why You Should Be Recording Video Now

In March 2016, Mark Zuckerburg announced at the F8 Developers conference that Facebook had 4…

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What is Branded Content?

Branded content is flooding the world of social media, and let’s face it, it’s all…

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Are you in the Mood? Creating Success on Instagram

Did you know your Instagram profile is essentially one big mood board? Much like you…

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The Power of an Inspirational Story

When was the last time you saw an inspiring story and thought; I just have…

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Facebook Insights and Why Numbers are Everything in Social Media

Insights provide information about your Page’s performance such as demographic data about your audience and…

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How Your iPhone Can Help Your Cause

Images are eye catching, and used in the right way they can be entertaining, beautiful,…

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Social media success free downloads

Cheat Sheet

5 tips for social media success

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10 apps to save you time

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Cheat Sheet

All those important dates, in one handy list

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